The Big Book of New Design Ideas . . .

Editied by David E. Carter
Looking for something to stimulate an idea for a new account? David E. Carter, author of over 100 books on design, brought together countless examples of good design to help get your creative juices flowing.

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Creative Sparks. . .

By Jim Krause
Author Jim Krause offers intriguing advice to stimulate your creativity in ways that will help you improve your design and satisfy your clients.

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The Elements of Typographic Style . . .

By Robert Bringhurst
With a name that takes its que from Strunk and White's landmark writers' book The Elements of Style, Robert Bringhurst attempts to accomplish for typography what the two writing experts did for their craft. Judging from amazon.com reviews, Bringhurst has succeeded.

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Designing Brand Identity . . .

By Alina Wheeler
Taking a brand from obscurity to success is perhaps the hardest task faced by any creative business. Alina Wheeler has been doing this for years and reveals some of her secrets here.

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Color Index . . .

By Jim Krause
Jim Krause's book contains over 1100 color combinations in both cmyk and rgb color spaces.

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A History of Graphic Design. . .

By Phillip Meggs
It can be hard to know where you are going if you don't know where you have been. This is a serious work about our efforts to communicate with each other vissually throughout history.

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Pantone Guide to Communicating with Color . . .

By Leatrice Eiseman
An indispensable guide to color combinations and how they can affect the viewer. An important volume for both beginners and experienced designers.

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The Non-Designers Design Book . . .

By Robin Williams
This relatively small volume is a good way to get started in design. Robin Williams takes you through the basic concepts of professional design without a lot of technical language.

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The Elements of Graphic Design . . .

By Alexander W. White
Designing a great page, judging designs, learning design components, choosing great type, creating more active designs. What else is there?

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Making and Breaking the Grid . . .

By Timothy Samara
A book that shows you when to follow the rules and when to break them so your designs take on a new vitality.

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Emotional Design . . .

By Donald A. Norman
Purchase decisions are made on several levels from cognitive to emotional. Emotional Design: Why We Love (Or Hate) Everyday Things examines this process in-depth.

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